Brownes Dairy using 100% recyclable unbleached milk cartons
Brownes Dairy has moved to increase its sustainability through the adoption of Tetra Pak’s unbleached milk cartons.
Made from a renewable plant-based polyethylene material that doesn’t rely on fossil fuels, the 100% recyclable packaging is a natural brown colour, which requires less processing.
The carbon footprint of the packages is claimed to be 16% lower than the regular milk cartons. The cartons are also lighter than previous cartons, meaning less material is used to pack the same amount of milk.
“Brownes Dairy scoured the planet in search of the most sustainable milk carton packaging on the market. We were the first to make the switch to materials derived from sugar cane several years ago, but now our consumers can actually see that the carton is made from a renewable source that has a lower carbon impact to climate change,” said Brownes CEO Natalie Sarich-Dayton.
“Brownes Dairy wants to ensure that the next generation of Australian families not only get to enjoy the goodness and freshness of our products, but they can do so knowing we use the most sustainable milk cartons available.”
As part of its sustainability push, which includes being a signatory to the Australian Packaging Covenant Organisation, the company has partnered with Trillion Trees Australia, a non-profit that concentrates on environmental restoration and runs the Trillion Trees Challenge to foster the planting of trees so that a trillion of them are eventually planted.
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