Nestlé launches plant-based Milo drink in Thailand
Nestlé is offering up a plant-based version of Milo in Thailand. The ready-to-drink milk is based on soy that has been combined with Milo’s malt-based flavour and comes in a recyclable carton with a paper straw.
More and more consumers in Asia are reaching for plant-based alternatives and Nestlé has responded by launching alternatives to its usual dairy products in the region, including plant-based versions of Nescafé and Starbucks drinks. Plant-based Milo was launched in Australia in early 2020.
“Milo is a much-loved and iconic brand, so we are proud to offer people this new soy version,” said Chaiyong Sakulborrirug, Business Executive Officer – Dairy & Adult Nutrition, Nestlé (Thai) Ltd.
The drink was developed through the collaboration between the Milo team in Thailand and the research and development centre in Singapore to ensure that a unique flavour profile was developed to complement the soy milk and Milo blend.
Nestlé is continuing to develop plant-based drinks in the region, with local surveying showing that over 40% of consumers are shifting towards eating plant-based foods and a third of people committing to a flexitarian diet that uses minimal meat and dairy products.
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