Ecolean opens office in Australia

Ecolean has been in the Australian market for over 10 years, but its recent global expansion has seen it open a regional sales office in Sydney. While it has recently opened several new offices around the world, the Sydney office is Ecolean’s first on the continent and marks the company’s aim to cover the dynamic markets in Australia and New Zealand.

GlobalData predicts that the packaging industry in Australia will grow from about 28 billion units in 2016 to 31.3 billion units in 2021. Demands for packaging that enables greater convenience and utility — such as on-the-go packages, sustainable packages and stand-out packages — are growing in Australia and New Zealand as consumers favour a more sustainable lifestyle.

“It’s really amazing how well our complete offering fits these markets. Both the strong domestic market and the expanding export of dairy and beverages from Australia and New Zealand are searching for unique and innovative packaging solutions such as ours. Solutions that offer a comprehensive range of sizes for both chilled and ambient distribution, but also meet many important customer demands — such as differentiation and convenience,” Regional Director Asia North & Oceania Johnny Sajland said.

As the packaging supplier for Bannister Downs Dairy Farm’s range of dairy products, Ecolean believes its packaging could meet these consumer demands. The company’s packages are available in a range of sizes, from 200–1500 mL for chilled distribution and from 125–1000 mL for ambient distribution.

“[Consumers] realise that having your favourite dairy product or beverage in a package that is lightweight and takes up less space in the waste bin simply makes more sense,” Sajland stated.