Frutarom becomes more savoury

Frutarom has signed an agreement to acquire the savoury activity and assets of Chr Hansen. The Savory Functional Systems activities of CH develops, produces and markets savoury solutions (the non-sweet taste spectrum), including flavours, seasoning compounds and functional ingredients for the food industry, with special emphasis on the fields of processed meat and convenience food.

The acquired activity has a production site in Holdorf, Germany, located 140 km from Frutarom's production site in Nesse. During the following months, Frutarom intends to shut down the Holdorf site and transfer the production to its sites in North and South Germany, while achieving significant operational savings.

According to Ori Yehudai, President and Chief Executive Officer of the Frutarom Group, “This acquisition is an additional step in the implementation of Frutarom's rapid growth strategy and further establishes Frutarom's position as one of the 10 largest global leaders in the field of flavours and as a leading global producer of savoury flavours solutions. The acquired activity is especially synergetic and will be integrated with the successful activity of Gewurzmuller and Nesse, which were acquired by Frutarom in 2006 and in 2007. The acquired activity holds a significant market share among leading industrial meat customers in Germany, and it will strengthen Frutarom's positioning and its market share among these customers. The acquisition considerably boosts both Frutarom's technological capabilities and its product offering to customers worldwide in the field of savoury flavours and functional products, as well as Frutarom's extensive global customer base.”